House of Hackney is gaining popularity by the day and it's not hard to see why. Anything that combines interior and fashion via down right delightful prints is a winner in my eyes. With the brand's mantra "to take the beige out of interiors," I think they do that quite nicely. They've got people talking about interiors again and making them consider the overall design of their home - the creative in me LOVES this.
I would have to say that the Palmeral print, above and below, is my favourite since it allows me to dream of tropical, exotic days which we lack in the UK... I recently treated myself to a collection of H of H (not House of Holland) notebooks which have these exact prints on their covers. But of course, I don't actually write in these journals. They are just to sit on my book shelf and look pretty - A job they do exceedingly well. Money well spent in my eyes.
The blue version of Palmeral is particularly aesthetically pleasing, especially within an interior context. Just look at that lampshade! Serious room envy right now.
I've come to the conclusion that all these palm trees are making me want to go on holiday. Any takers?!
Onto the next print and in walks Hackney Empire . Although I'm not a big animal fan - and to define 'big,' I mean 'not at all' - I think this print is so quirky and out there that you can't help but find it anything other than charming. Who would have thought that matching your clothing to your wallpaper would be so chic? #trendalert.
One for the bird fans amongst us. The Flights of Fancy print is very similar to Hackney Empire, however, the pattern solely features our winged, feathered pals. I love the contrast between the detailed animals and the simple stripe pattern in the background. The retro and eccentric boxes have both been ticked for me.
And as for the floral repeat designs, we all love flowers, right?! These vintage-esque, traditional designs stand out for all the right reasons. With London Rose, above, and Dalston Rose, below, both flower patterns satisfy people's appetites for everything rosy and chintz. With an emphasis on quality, detail and providing designs Made in England, the brand's following is constantly expanding.
I think it's safe to say that House of Hackney can do no wrong at the moment. They've most definitely conquered the notion of making interiors become full of personality and thus less bland, whilst for fashion, they've shown that it shouldn't be taken too seriously. Whether you've got palm trees or a Puffin on your top, this luxury Made in England brand say it's okay. In fact, it's more than okay. It's pretty darn cool. Traditional, yet vibrant and not one to conform, House of Hackney is doing something different and it's refreshing. If they're not a modern statement, I don't know what is.
All images from: www.houseofhackney.com
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